Dress Purple Day

Today we wear purple to speak up for every child and youth’s safety and well-being wherever they are.

Every October, Children’s Aid Societies across Ontario help raise awareness about the important role that individuals and communities play in supporting vulnerable children, youth, and families by wearing purple on Dress Purple Day. The campaign is more important than ever, since the COVID-19 pandemic has created additional stressors for families, and in some cases has increased risk for the well-being and safety of children and youth.

Why Dress Purple Day is important:

  • It reminds Ontarians about our collective responsibility to support children, youth, and families facing challenges;
  • It raises awareness that in Ontario every child and youth has a right to safety and well-being in all spaces and that the community plays a role in protecting those rights;
  • It educates the public about the range of services, supports, and information that are available to help Ontarians across the province.

Learn about the role you can play in supporting those in our community who are facing challenges: www.oacas.org/dresspurpleday/

Ontario is modernizing child and family services to better focus on prevention and early intervention. Redesigning the child welfare system includes creating culturally appropriate & responsive services for children, youth & families in need. Learn more: https://www.ontario.ca/document/child-welfare-redesign-strategy